Hey, I’m Lisa — the brains and heart ❤️ behind The Simple Site Lab. I created this space for overwhelmed entrepreneurs who want a clean, conversion-ready website without the tech headaches or hefty agency price tags.

After more than a decade designing Squarespace websites (yep, I’ve been doing this since back when template choices were… let’s just say limited), I’ve helped creators, coaches, and small business owners build websites that look professional and actually work. I’m a Squarespace Circle Gold Member, which is a fancy way of saying: you’re in expert hands.

I believe that launching your website shouldn’t be confusing, intimidating, or something you put off for months (or years). That’s why I built The Simple Site Lab — a hands-on studio where we simplify the process, collaborate with clarity, and actually finish your site. Whether you’re DIY’ing with a little guidance, building it side-by-side with me, or handing the whole thing off — I’ve got a package that fits.

When I’m not in website-building mode, you can find me sipping an iced oat latte, recording an episode for my podcast The Pin & Plan, or helping business owners get visible on Pinterest (I’m also a Pinterest Pioneer!).