What This Blog Is, Why It Exists, and What to Expect
Welcome to the official lab journal of The Simple Site Lab — where clean websites and smart strategy meet.
This isn’t a blog full of fluff, trends, or cookie-cutter how-tos. *This is where we test, document, and share what actually works for small business websites in 2025 and beyond.* From clean design to AI-friendly SEO to strategic launches — it’s all here, written by me (Lisa) for founders, freelancers, and first-timers who care about building something that lasts.
Why Start a Blog at All?
Good question — because most people don’t read blogs, right?
That’s *partly* true. But blogs still matter (a lot) if you want to:
Get found in search — especially in AI-generated results
Educate your audience without having to “sell” all the time
Build long-term trust and authority
Create reusable content for Pinterest, Instagram, and emails
And since I’m always answering questions in DMs and inside project calls, this blog lets me build a smarter place to store those answers — and share them with more of you.
What You’ll Find Here (No Fluff, Just Facts)
Expect short, skimmable posts covering:
Website strategy + design tips
Smart SEO + AI optimization moves
Real client stories + before/afters
Simple tools + tips for growing online
News from behind the scenes of The Simple Site Lab
Whether you're still figuring out your website or you’re ready to upgrade from DIY to done-right, this blog was built to meet you there.
Got a topic you want me to cover? Drop it in the Contact Form — I’d love to hear what you’re curious about.
Stay tuned — it’s about to get real useful in here.
